For the 4th year, Selpak is Ukraine’s top pick!


Selpak has confirmed its strong standing in Ukraine with its fourth “Choice of the Year” award. Selpak was also named best brand in its category in Ukraine in 2013, 2014 and 2016.

Now in its 15th year, the “Choice of the Year” award is given to the very best brand in a variety of categories, based on the evaluation of consumers and industry experts. In addition to Ukraine, the competition takes places in Belarus, Kazakhstan and Moldovia. Organized by the independent market research firm TNS and audited by Deloitte, the award takes into consideration consumer preferences as well as the views of experts, leading advertising companies in the industry, and the competition committee. To date, numerous global brands have won this award in different categories.

Selpak’s brand communication in Ukraine, which began in 2012 and highlights the quality and expertise of Selpak, has clearly won it the trust and love of consumers in Ukraine. In the years ahead, Selpak aims to maintain its top position in Ukraine by further strengthening its special bond with consumers in this country.